Welcome to My Scratch Baking Blog!
Oct 24, 2005 | From the kitchen of Rose
Update 2009: Click here if you want to comment on this entry.
there's a new presence in my vocabulary and it's called a blog. it's not even in the oxford dictionary or on my spell check yet but it has quickly become one of my favorite words! i'm rose levy beranbaum, author of 8 soon to be 9 cookbooks, host of the pbs show "baking magic with rose," and now host of this brand new blog "real baking with rose."
when people ask me what my proudest accomplishment is, without hesitation I tell them it is my connection to the world through my work. since writing the cake bible in 1988 I have received thousands of letters and more recently e-mails with responses and questions. I probably could have written another book in the time it took to answer them all but it was worth it. sharing my recipes, ideas, and stories, I have received so many more in return. is there a better feeling than having touched another person's life in a favorable way? I've met kids who have grown up with cake bible birthday cakes, people who have launched businesses with the recipes, and even a woman in holland who taught friends from egypt how to make my bread recipe so that when they moved to a small town in italy with no bakery they would not be deprived of artisan bread. I recently heard from a woman in samoa who is making my multi-grain bread for her german husband who missed the bread of his childhood. story after moving story--this is the power, immediacy, and joy of the internet to join people from all over the world, enriching our lives and connecting us to the universe.
but just as the sheer volume of correspondence was threatening to overwhelm me and it seemed unlikely that I was going to be able to continue answering each person personally, my kindred baking spirit tim bennett, product manager for gold medal flour, came up with the fantastic idea for this baking blog hosted by general mills. it grew out of our lively e-mails talking about our latest baking adventures and ideas, and new recipes and often proud digital photos. tim thought it would be great to share these baking gems with other interested people as a sort of interactive baking diary. I was enraptured by the idea.
I'm especially proud that my blog is sponsored by general mills because in addition to depending on their flour for so much of my baking, many years ago I was the winner of the general mills betty crocker home-maker of the year award in my high school in new york (music and art). I didn't realize at the time that the prediction of this award now hanging in my kitchen would come true. the certificate says that I possess many of the qualities that would make me a good home-maker, and in fact that was all I ever wanted to be. but I have been fortunate, through my work, to have been able to extend some of these qualities further to the outside world. now, with this blog, I feel I truly have come a full circle. another fortunate coincidence is that my new publisher for my upcoming cake book, john wiley and sons, also publishes the betty crocker cookbooks!
as the purpose of this blog is sharing and extending our baking knowledge and abilities, I invite you to share your baking experiences and to put forth questions. believe me I know what it's like when doing a recipe and something doesn't work and there's no one to go to for the answer. I assure you that if you are wondering about something you are not alone. and if I don't know the answer I'll bet that one of our soon-to-be many blog members will have some ideas on the subject.
of course I will post questions only that seem to be of general interest and will still try to respond to those that are more individual in nature when time allows.
so let me start the ball of dough rolling with a favorite cake recipe which defines the title of my blog: "real baking," and an explanation of why I think it is the only way to bake. (see the blog "why real baking")
PLEASE NOTE: THIS THREAD HAS BECOME TOO LONG SO I'VE RESTARTED IT AS WELCOME TO MY SCRATCH BAKING BLOG 2009!