Making our first Farmer’s Market Appearance!
Posted: 21 October 2008 01:17 PM   [ Ignore ]
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Our bakery, Ella Vanilla, will be making it’s first appearance at our Farmer’s market, selling cupcakes by the dozen. I’m so excited!

Please share any tips you may have!

thanks

jen

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Posted: 21 October 2008 02:41 PM   [ Ignore ]   [ # 1 ]
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make miniature cupcakes as samples. by the way, where are you located. if in ny i’ll be sure to visit!

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Posted: 21 October 2008 02:42 PM   [ Ignore ]   [ # 2 ]
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Jen, just wanted to wish you all the luck in the world. So…......Good Luck and I hope it’s a great success.

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Posted: 21 October 2008 03:13 PM   [ Ignore ]   [ # 3 ]
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awww so sweet!

i’m in southern california, where good food comes from a chain and shortening reigns supreme!

i’d send you a sample, rose, but considering that my buttercream is also YOUR buttercream…

thanks for the tip!

thanks for the support!

jen

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Posted: 21 October 2008 03:50 PM   [ Ignore ]   [ # 4 ]
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Congrats, Jen! Will you be at the Farmer’s Market on Fairfax and 3rd? Everyday?

You will have no problem introducing Southern Californians to the delights of cupcakes made with high-quality ingredients. You are right when you point out that a lot of people here think good food comes from a chain and that shortening reigns supreme. Best of luck to you. I hope you develop a devoted following of cupcake lovers.

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Posted: 21 October 2008 11:37 PM   [ Ignore ]   [ # 5 ]
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What great news - much success to you!!!

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Posted: 22 October 2008 12:34 PM   [ Ignore ]   [ # 6 ]
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Congratulations and good luck!  I’m so happy for you.

I’m sure you’ve got lots of fabulous ideas, but my favorite cupcakes that I’ve made recently are chocolate butter cake with caramel silk meringue BC, which I divided up into sub-batches of caramel, burnt orange and coffee-caramel.  Also, I made a cupcake version of blueberry swan lake that was excellent.  I cut a cone shape out of the top of the cupcake, filled with blueberry topping, and piped rosettes of lemon BC around edge of blueberries. 

Please report back from time to time with pictures!

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Posted: 24 October 2008 05:26 AM   [ Ignore ]   [ # 7 ]
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best of luck Jen and congrats!  Spread the word and goodness from Rose!

Patrincia, glad you are making taste of the great frostings and cakes that are now so family to myself!  Silk Meringue bc is a great tasting one plus great use of yolks.

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Posted: 30 October 2008 05:32 PM   [ Ignore ]   [ # 8 ]
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Congratulations and BEST WISHES, Jen! I hope to have a farmer’s market booth myself someday, so I will be pushing for you and following Ella Vanilla!
I am actually very nervous because I am doing a test run for the first time in a commercial kitchen TONIGHT for 200 cupcake order for a wedding this weekend. the intent behind working in a commercial kitchen is to obtain a health license in order to sell at the farmer’s market!
Woohoo to you!

Please update this thread or post a new thread with your experience.

smile
Rachel

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Posted: 31 October 2008 07:02 PM   [ Ignore ]   [ # 9 ]
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*update*

Thanks for all the well wishes!

It wasn’t a wonderful experience, but we survived. i spent the entire night before making product as
i had had so much trouble working in the new kitchen.

we sold about 18 dozen cupcakes.

We are going back this weekend and have some plans to be more profitable. by law, we aren’t allowed to sell singles or sample anything that
isn’t packaged before we get there. but we are going to break the rules this weekend and do just that!

good luck rachel!

jen

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Posted: 02 November 2008 05:26 AM   [ Ignore ]   [ # 10 ]
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I’m not sure whether the weather will be warm when you do your first farmers market but make sure you have something to transport and display your products at legal temperatures otherwise you could have some mean government official on your back or worse, food poisoned customers! This is particularly important if you have high risk products such as cream.

Good luck at the market.

Bert

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Posted: 02 November 2008 05:28 AM   [ Ignore ]   [ # 11 ]
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Oops - i see you’ve done your first market - good luck with the next!

Bert

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Posted: 02 November 2008 11:08 PM   [ Ignore ]   [ # 12 ]
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thanks bert! I have my food safety certificate and all of rose’s info as well!

it’s a hard slog, to be honest. this market isn’t well attended, but we are hoping to become a destination for our customers who don’t want to wait for a special occasion to have our product. we are encouraging people to email their special requests and pick them up at the market!

jen

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